Sara Karlovitch
Associate EditorSara Karlovitch is an associate editor with Marketing Dive. After graduating from the University of Maryland in 2020 with degrees in journalism and government, she worked as a medical journalist before joining the Marketing Dive team. When not writing, she enjoys martial arts and trail running.
331 articles by Sara Karlovitch
-
Volvo showcases denim car interiors with Pinterest keyword takeover
July 31, 2023 -
Advertisers spent more heavily for Amazon Prime Day — here’s what the numbers say
July 28, 2023 -
Chipotle experiments with Threads for National Avocado Day
July 26, 2023 -
Dwayne ‘The Rock’ Johnson’s Zoa brand signs college athletes for NIL marketing
July 25, 2023 -
Natural Light, Sperry turn boat shoes into sea-ready beer holders
July 21, 2023 -
Meow Mix embraces ‘90s boy bands in latest spin on jingle
July 20, 2023 -
Coors Light tackles soccer ‘fanxiety’ ahead of Leagues Cup with novelty scarf
July 19, 2023 -
Ikea gives a peek into college life with TikTok anime series
July 18, 2023 -
A24 horror film ‘Talk To Me’ comes to life in Fortnite integration
July 17, 2023 -
Ad-supported streaming brings new viewers to Netflix, Disney+
July 13, 2023 -
PepsiCo deepens soccer ties with EA Sports partnership
July 12, 2023 -
Amazon launches TikTok game show for Prime Day
July 11, 2023 -
NASCAR rides with major sponsors like Coca-Cola for 75th anniversary campaign
July 6, 2023 -
Modelo dethroned Bud Light in America — here’s what the numbers say
June 30, 2023 -
Hennessy, Nas mark 50 years of hip-hop with AI-driven celebration
June 29, 2023 -
Ads from 141 top brands appear on unreliable AI-generated sites
June 28, 2023 -
Oreo and Super Mario team up to defeat Bowser with limited-edition cookie
June 27, 2023 -
Ad Net Zero sets new guidelines for sustainable media partners
June 23, 2023 -
Malibu joins remix trend with update of ‘The Piña Colada Song’
June 22, 2023 -
Unilever taps into #CleanTok craze with global TikTok partnership
June 21, 2023 -
Coors Light and Patrick Mahomes promote Bear to dodge NFL rules
June 20, 2023 -
LGBTQ+ marketing is in crisis — here’s what the numbers say
June 16, 2023 -
Nielsen seeks to improve data delivery with new Media Data Room
June 15, 2023 -
Google unveils AI tools aimed at maximizing video campaigns
June 14, 2023 -
Santo Spirits launches Web3 loyalty program
June 13, 2023